MyTV partners Asian Television Awards 2026 – Connecting the Best of Asian Television and Entertainment
MyTV partners with the Asian Television Awards 2026 as a media sponsor, livestreaming both award ceremonies on November 13–14 via its platform.
The 31st Asian Television Awards (ATA 2026), a prestigious event celebrating excellence in the television and digital content industries across the Asia-Pacific region, will take place on November 13 and 14, 2026, at Hoa Binh Theatre in Ho Chi Minh City.
As the event’s media sponsor, MyTV (Digital Television Center), a subsidiary of VNPT-Media Corporation under VNPT Group, will offer audiences the opportunity to enjoy live coverage of the award presentations, outstanding artistic performances and special networking activities through its service platform.
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Founded in 1996 in Singapore, the Asian Television Awards (ATA) is an annual event that recognizes excellence in the television and video content industry across the Asia-Pacific region.
Each year, the awards receive over 1,000 entries from more than 200 video platforms across 25 countries. The categories span various fields, including news, documentaries, sports, animation, entertainment shows, drama series, acting, hosting, and digital content. Global giants like Netflix, Disney+, and HBO Asia have previously been nominated and made their mark at the awards.
Each year, the awards receive more than 1,000 entries, with participation from over 200 video platforms across 25 countries. The award categories cover a wide range of fields, including news, documentaries, sports, animation, entertainment programs, television series, acting, presenting and digital content. International platforms such as Netflix, Disney+ and HBO Asia have previously received nominations and recognition at the awards.
According to the organizers, ATA’s broadcasting network is expected to reach approximately 500 million households across Asia through satellite television networks and online platforms.
Taking place over two days from November 13 to 14, ATA 2026 offers a series of activities combining award ceremonies, art performances, red carpet events, and international networking. The event's appeal is further amplified by a star-studded lineup of domestic and international artists and celebrity guests.
As a media sponsor of ATA 2026, MyTV continues to reaffirm its commitment to diversifying content offerings, expanding international partnerships and delivering a rich variety of entertainment experiences to audiences.
MyTV will broadcast the entire event live, including the ATA Gala Show on November 13 and the Red Carpet and ATA Live Show on November 14. Through this, viewers will have the opportunity to witness the award moments, artistic performances, and event highlights directly on the MyTV service platform, accessible across multiple devices such as Smart TVs, mobile devices, PCs, and laptops.
In addition to live broadcasts, MyTV will provide audiences interested in the event with a range of accompanying content, including short videos, red-carpet clips, highlights, replay videos and performance excerpts. These materials will be available on the MyTV service and its digital media channels, allowing viewers to conveniently access and revisit the event’s memorable moments.
Through its partnership with ATA 2026, MyTV continues its efforts to deliver high-quality content and diverse entertainment experiences, while connecting Vietnamese audiences with prominent creative, cultural and entertainment trends across Asia.
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| Alongside the Asian Television Awards 2026, MyTV continuously delivers a wide variety of high-quality, highly-engaging entertainment programs such as MasterChef Asia - Season 1, Mợ Ngố Khen Ngon (Ji Hyo's Delicious Date) - Season 2, and The Khang Show (Talkshow & Music), fully catering to the diverse tastes of its audience. |
